NHSA Career Center 101

How To Create Job Postings to Attract Top Talent

Creating a job posting that produces great candidates is easy if you remember one thing: it’s an advertisement for your program, not a job description. Use the three steps below to create succeed in hiring top talent.

Step 1: Make a List Covering…
The personality traits that fit your program's culture.
The education and experience required or preferred.
The primary responsibilities of the position.
The unique features of working at your association.

Step 2: Put Yourself in the Candidates’ Shoes by Answering these Questions…
What would compel you to make a job change?
What would attract your attention in a job posting?
What information would you want to glean from a job posting?

Step 3: Use Your Marketing Skills…
Create a compelling headline and subhead.
Write a brief intro paragraph to express your program's mission, vision, and values.
Tie the responsibilities of the position to your overall direction and goals.
Use bullet points to highlight required (or preferred) skills and characteristics.
Describe your offer package to include any special benefits, incentives, and professional development opportunities.

Keep in mind that the most talented people have many options available to them. If your job posting is especially inspiring and interesting, you will attract high-caliber candidates who can make a difference for your program.

The Career Center for Job Seekers

NHSA's Career Center offers professional services to help you build and manage your career for maximum potential for success. You can find out what your references are really saying about you, connect with a career coach, set alerts for your next dream job, and post your resume. To get the most out of the Career Center, sign up to apply for jobs, create job alerts, and post your profile.

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